LG introduces phone with larger screen and downplays Lenovo
The G Pro 2 comes before this month the market has the new offer from the market leader Samsung Electronics, the Galaxy S5. Apple is also expected to release a new iPhone this year.
The South Korean firm LG Electronics unveiled a revamped version of its large screen smartphone G Pro, hoping that will help propel the company to number three in global smartphone sales this year.
LG Electronics , which currently ranks fourth, Huawei Technologies aims to overcome in addition to Lenovo, which recently agreed to buy the mobile division of Google, Motorola, for U.S. $ 2,900 million. The agreement, if approved by regulators, would catapult Lenovo from No. 5 to No. 3, which executives LG Electronics seems not to matter.
“The Lenovo-Motorola deal has created a media frenzy, but has not spoken much about it within our company,” said Andy Kim, head of mobile product planning, at a press conference.
The G Pro 2 comes before this month the market has the new offer from the market leader, Samsung Electronics . Apple is also expected to release a new iPhone with a larger screen this year.
The phone features a 5.9 inch screen, 5.5 higher than the previous model and one of the largest in the market. It also has a new speaker system 1 watt powered by a Qualcomm Snapdragon processor 800.
It also allows users to bypass the password entry by simply drawing a pattern with your finger on the screen that have previously chosen.
Kim said LG Electronics had decided not to place a fingerprint scanner or iris recognition, since the other method was more convenient for users. But he added that the company is considering biometric systems functions for mobile payment.
The G Pro 2 will be released in Korea in late February before reaching other Asian markets, including China, where consumers prefer bigger screens. The company declined to comment on its plans for western markets.
LG Electronics has enhanced its product and sales in recent years and the marketing of its smartphones worldwide grew 81 percent in 2013, according to data from Strategy Analytics.
Nevertheless, the high costs of promotion have made their mobile division high-end register two consecutive quarters of losses.